Wilderness x Sealand.
Content, Scripting, Social, Web, Search & Micro Content
The Solution
Ultra luxury remote hospitality brand, Wilderness, was partnering with Patagonia-inspired apparel brand, Sealand, to create a limited edition range of custom apparel for off-grid travel. The challenge: Articulating exactly how these two worlds combine to be light, ethical and intrepid at heart.
It’s wild out there. Go prepared.
FILM
With the insight that ‘wild’ is no longer a place ‘out there’ – it’s in our midsts, within the hustle and bustle of everyday life, we brought the campaign to life in a montage of scenic vignettes and escapist titles.
SOCIAL
Leveraging the candid tone and spirited nature of the range, social executions invited followers to escape where they were and to answer the call of the wild.
WEB
Key landing pages on both Sealand and Wilderness sites ensured a strong, clear value around the range and all the wild tales it could enable.
ARTICULATION KNOWS NO BOUNDS
With clients and partners on every major continent, to global alumni and industry affiliation.
INSIGHTS
Musings from the edge. Where we provoke thinking and challenge baked-in assumptions with a freshly articulated perspective
Storytelling
Storytelling
